Being a sex columnist and a former marketing executive, I just love this hilarious parallel.
1. You’re a woman and you see a handsome guy at a party. You go up to him and say, “I’m fantastic in bed.”
That’s Direct Marketing.
2. You’re at a party with a bunch of friends and see a handsome guy. One of
your friends goes up to him and pointing at you says, “She’s fantastic in
bed.”
That’s Advertising.
3. You see a handsome guy at a party. You go up to him and get his telephone
number. The next day you call and say, “Hi, I’m fantastic in bed.”
That’s Telemarketing.